Manager, Sales and Marketing
Code: [E077626]
- 10/30/07
Directs the development of company marketing programs. Responsible for assessment of existing and potential markets, product life cycle planning, coordination of technical product development, development of product strategies, definition of promotional activities, and product launch. Activities may include technical sales support; product advertising/promotion; planning, developing, and implementing multiple channel programs; and directing the development of company market requirements for specific product(s) or product line(s). Selects, develops, and evaluates personnel to ensure the efficient operation of the function. Establishes operational objectives and work plans, and delegates assignments to subordinate managers. Senior management reviews objectives to determine success of operation. Involved in developing, modifying and executing company policies that affect immediate operations(s) and may also have company-wide effect. - Develops employees professionally - Leads a team of 5-10 professional marketing and engineering managers - Develops and executes short and long term strategic direction for sales and marketing - Deals directly with dealers and customer on engine issues - Communicates end user and chassis manufacturer feedback to all functional groups including product development teams - Understand competitive product offerings and value propositions - Promotes products and product understanding to internal and external customers - Ensures products meet custo
Location: IL
Area: IL
Key Words:
Industries: Other,
Contact: NA
, E-Mail: internationaltruck@agents.icims.com
, 999-999-9999 Fax:
International Truck and Engine Corporation, Guide/0/0
, Melrose Park, IL, 60160
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